Blue Square Collaborates With GameAccount to Offer Games Like Backgammon

On July 5th, 2008, Blue Square, a well-known sportsbook of the Rank Group from Britain, has integrated GameAccount's wide array of skill-based casino games into their online site. The multi-year agreement between the two gaming organizations will enable the online patrons of Blue Square to play the different games in GameAccount's robust portfolio of casino games especially backgammon and other casino card games.

GameAccount's entire person-to person casino skill games features multiple table tournaments aside from head-to-head cash games. Commenting on the gaming agreement, the head of gambling for Blue Square, Angus Nisbet commented that the wide array of GameAccount games will help them improved their demographic appeal of the game that they are offering and give them the chance to market their products in growing gaming markets in the continent of Europe.

Nisbet said that joining with GameAccount also fulfills their goal of offering good games to their customers and to expand their gaming presence in Europe because of the expected growth of the online casino market as well as the mobile gaming market in the near future.

Blue Square is already the 3rd licensee sportsbook operator to join the GameAccount Network for this year.


July 17, 2008