GameAccount to Expand Presence in French Gaming Market

After a quick expansion in the recently opened Italian gaming market, GameAccount has announced the official launched of its French network and its official submission of its application for a gaming license in France on November 20th, 2009.

France is to become the second European country after Italy to set create a new gambling environment in which gaming licenses are given to gaming applicants and taxes paid locally-while those not officially licensed are banned. GameAccount's first French agreement was announced earlier this month-a one-of-a kind label agreement to provide skill games like backgammon for lifestyle site Born.com.

The French version of the online site is due for launch on December 1st, 2009. GameAccount hope to duplicate its success in Italy, which has seen the group secure gaming licenses with more than sixty percent of Italy's sports wagering, scratch and poker operators like SNAI, Sisal and Cogetech as well as national lottery operator Lottomatica over the past year.

As it has done in Italy with online games like Briscola and Sette e Mezzo, GameAccount plans to feature localized games to the French gaming market like Belote, which is scheduled for development next year. The launch ceremony in the new territory will be headed by GameAccount's France country manager, Eric Guedj. Mr. Guedj will be responsible for local business development and government liaison.

Guedj has a long history in international gaming, having launched the WSOB (World Series of Backgammon) in 2006 and most recently in his capacity as project manager for Partouche Interactive.

December 07, 2009